LED-covered snowboarder lights up the French Alps – video | Travel | guardian.co.uk.

However, this low tech version of Gangnam Style is even better than the real one – but why? In this version we are placing more value on the human creative effort more than digital creativity of a video.

Click here to view the embedded video.

Yet this even more hi-tech one is also very impressive

gangnam vid

We find that more and more often, the original is being copied and recreated in different styles with the addition of technology or without, but replicated and passed on and shared. The snowboarders were shared in the newspaper and the Gangnam style was on a friend Facebook wall and the robots were at the BETT conference 2013. These videos are good examples of Jenkins (2001) multiple forms of media converging and “leading us toward a digital renaissance — a period of transition and transformation that will affect all aspects of our lives”
This repetition and alteration of media and activity is social communicational currency which we trade and share with one another to maintain and strengthen relationships with each other without actually having to be in close proximity to one another

“Does digitised information transcend all that was previously solid?” Hand (2008)

The recent demise of high street shops is indicative of Hand’s comments on the change from solid to digital.

HMV and Jessops are prime examples of the change in the way people interact with technology and how it is slowly but inevitably leading to the decline in having solid tangible objects.

It has taken some time but I am now a member of
Netflixs for films,
Spotify for music,
Dropbox for digital info and photo’s
Evernote for reading

My shelves are now longer being restocked, my social and cultural history through physical objects will end about 2011.
I am beginning to look at old dvd’s, books and cd’s and think they are just gathering dust and should not take up shelf space. These are some of the things that could identify me culturally and socially within specific groups and yet they have been transcended and are no longer solid representations of my cultural background